Editing for mobile screens
Vertical framing, readable headings and platform-appropriate pacing.
DOLU VIDEO / SERVICES
Vertical Ad & Reels Production
Short vertical video ads for Instagram Reels, TikTok and YouTube Shorts. Content that communicates your product and message clearly on mobile screens.
What is a vertical video ad?
A vertical video ad is designed for phone screens and delivers a clear message quickly. In 9:16 productions, framing, text placement and pacing are shaped around mobile viewing habits.
DoluVideo brings together product photos, existing brand visuals and appropriately licensed footage to create platform-ready videos. Voice-over, subtitles and animated typography can be added depending on the project's goals.
DOLUVIDEO / PRODUCTION
A video made for your brand.
Together we'll determine the scope based on content, duration, available visuals and target platforms.
What does this service include?
Product and brand focus
Footage and messaging are chosen to suit the product or service being promoted.
Made for your channels
Delivery formats are selected for Instagram, TikTok and Shorts.
Frequently Asked Questions
Can you create a Reels video using only photos?
Yes. Videos can be made with photos, text and suitable stock assets. The result depends on the quality of the material supplied and the project scope.
Can subtitles or voice-over be included?
Subtitle, music and voice-over options can be discussed at the start of the project.
Can you deliver a separate version for each platform?
Depending on the scope, versions in different aspect ratios and resolutions can be planned.
How do you plan a vertical video project?
A clear point in the opening seconds
In a Reels, Shorts or TikTok feed, the opening shot should immediately show viewers what to expect. Highlighting one central idea usually creates a stronger edit than trying to communicate several messages at once.
Vertical framing and safe text areas
In a 9:16 frame, parts of the image may be covered by platform controls. Titles, captions and calls to action should be positioned with those areas in mind.
Viewing with or without sound
Captions, graphic emphasis and scene transitions can keep the story understandable when muted. Music and sound choices should match the video's purpose and usage rights.
What should you consider when creating vertical video ads?
The opening seconds matter in vertical videos. On Reels, TikTok and YouTube Shorts, text, captions and product imagery must remain easy to see on a phone.
The 9:16 frame
Important faces and product details should not be hidden behind platform interface elements.
Concise storytelling
The subject should become clear in the opening seconds; don't delay the call to action unnecessarily.
Sound-on and muted viewing
Music and sound effects can reinforce the story, but essential information shouldn't be conveyed through sound alone.
Common questions
What materials are needed for a vertical ad?
Product imagery, a logo, brand colors, target audience, key message and target platform are helpful starting points.
Can the same video be used for Reels and Shorts?
A master edit can often be used across platforms, but text-safe areas and cover images should be checked separately.
How do you make on-screen text easy to read?
Large type, sufficient contrast and short sentences help viewers follow text on mobile screens.