Defining the message
Clarifying which products, services and differentiators to highlight.
DOLU VIDEO / SERVICES
Corporate Promotional Video
Corporate video solutions that clearly present your business, services and ways of working.
What should a corporate promotional video communicate?
A corporate video should quickly explain what a business does and whom it serves. A strong structure, balanced editing and on-brand graphics matter more than complicated effects.
Existing photos, logos, text, stock footage and previously recorded video can all be considered during production. A suitable promotional video may therefore be planned without a new shoot.
DOLUVIDEO / PRODUCTION
A video made for your brand.
Together we'll determine the scope based on content, duration, available visuals and target platforms.
What does this service include?
Brand consistency
Consistent use of logos, typography, colors and tone of voice.
Multiple use cases
Planning for website, presentation and social media use.
Frequently Asked Questions
Is filming required for a corporate video?
No. A corporate promotional video can use existing images, recorded footage and licensed stock media. Any new filming is determined by the project.
Can our logo and brand colors be used?
Yes. Brand assets can be incorporated into the design process.
Can we use the video on our website?
Yes, with a suitable file and delivery format.
Planning a corporate promotional video
Audience and placement
A homepage video may need a different length and level of detail than one played at a trade show or sales meeting.
Authentic brand assets
Logo files, corporate colors, product visuals, business information and priority messages help keep the production visually consistent.
Story structure
An effective structure introduces the business and its value, then shows products or ways of working, and ends with a clear way to make contact.
How do you plan a corporate video's content?
A corporate video should clearly explain what the business does, whom it serves and what sets it apart. A few clear messages work better than a long list of features.
Narrative flow
Present what the business does, the solution it offers and the viewer's next step in a logical order.
Credible visual material
Real product and team footage strengthens the story when available. Fabricated project examples should never be used.
Where the video will be used
Duration, captions and framing may vary between websites, presentations and social platforms.
Common questions
How long should a corporate video be?
There is no single correct duration. Length depends on the audience, distribution channel and amount of information.
Can existing photos and videos be used?
Yes, if the available assets are sufficient and suitable in quality; any missing scenes may need additional planning.
Do captions matter in corporate videos?
Captions help make messages accessible, especially on social platforms where many people watch with the sound off.